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Instagram comment auto-replies: turn comment keywords into DMs

Automatically DM anyone who comments “I want” on your post. Learn how to pick a post and set comment keywords to turn public commenters into DM contacts.

Comment to DM

When someone comments a specific word on your post (like “I want”), they get a DM automatically. Turn public commenters into DM contacts.

  1. Pick a post

    Pick a specific post or Reel, or apply it to all posts.

  2. Set comment keywords

    Like “I want,” “+1,” or “sign up.” Followers who comment it trigger the rule.

  3. Send a DM automatically

    They get a DM right away with a deal link, form, or next step.

What it does

One “comment to win” post can collect a ton of contacts automatically. Everyone gets a DM, and you don't have to reply one by one.

Tip

  • You can also reply publicly under the post (like “Sent you a DM!”) so others see it and want to comment too.
  • This only works on Instagram — LINE doesn't have post comments.

Specific post / story

Decide whether this rule watches one post (or story), or applies to all of them.

  1. Pick one

    Choose from the list below or paste the post's link to watch comments on just that post.

  2. Apply to all

    If you don't pick one, any post (or story) with the right keyword triggers it.

What it does

For a “comment on this post to win” campaign, link just that post so your older posts aren't affected.

Tip

  • When you edit an existing rule, its linked post is kept. Pick a new one only if you want to change it.

Want to try it yourself?

You can set up auto-replies on the Free plan, then decide whether to upgrade after your first customer.

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